Ashish Narayan

One person, two cards

One person, two cards

Staff do not work for the brand. They work for the firm.

  1. Cover
    01Cover — How one firm's people work across two brands.Full size ↗
  2. The same person, twice
    02The same person, twice — Designation, direct line and mailbox are all keyed by brand.Full size ↗
  3. A name is not a string to split
    03A name is not a string to split — The vCard name is stored structured, because guessing the order puts the wrong text in someone's contacts.Full size ↗
  4. Honesty about assets, enforced in code
    04Honesty about assets, enforced in code — No photograph is committed, so a missing portrait degrades to an initials tile rather than a broken image.Full size ↗
  5. The card has to scan
    05The card has to scan — Uppercase alphanumeric encoding drops the QR from 33 modules to 25 — bigger squares at card size.Full size ↗
  6. Whose tool is it
    06Whose tool is it — Staff work for the firm, not the brand — so the console kept the firm's colours.Full size ↗
  7. The work that is not automated
    07The work that is not automated — Every one of these is a human decision, named as a real cost rather than a footnote.Full size ↗
  8. Incidents become procedures
    08Incidents become procedures — Two failures that were converted into standing rules rather than remembered.Full size ↗
  9. Stated limits
    09Stated limits — What this study could not verify, could not show, and deliberately does not claim.Full size ↗
  10. The rest of this project
    10The rest of this project — The other lenses on Savison Life, and the marketplace it operates.Full size ↗
B-SIDEOff the record